TRIBUTES
Get 20% off t-shirts and apparel in our shop using code “forourfamily”
The campaign theme for 2025 is ‘One big family: Drive by hope’. Learn more and get resources to run your campaign, event or activities here: https://www.overdoseday.com/campaign-resources/
International Overdose Awareness Day started in 2001 as a BBQ and social gathering of local people impacted by overdose at The Salvation Army needle exchange in Melbourne, Australia in 2001. August 31 was chosen to be the awareness day because it is the last day of winter in Australia and represents an opportunity for remembrance and reflection, and simultaneously marks the start of spring which symbolizes hope and a new genesis. August 31 also dovetails nicely into Recovery Month which occurs in the month of September, finishing in International Recovery Day on September 30.
The IOAD purple is PMS (Pantone) Violet. For RGB, HEX and CMYK colour values and our secondary brand colour values, download the IOAD Brand Toolkit.
Yes, we are always producing more educational resources that the community may find helpful. You can discover what we have available on these web pages:
You may also like to download our Educational Materials Kit.
Yes, there is! Please visit our resources page and download the Advocacy Toolkit to access this.
Yes, you are welcome to use the IOAD logo and brand elements and create your own campaign materials! You can find our “IOAD Brand Toolkit” with logos and brand elements in a variety of colours and file types on the Campaign Resources page.
Don’t forget to check out the IOAD Shop for merchandise you can purchase to support the campaign.
Unfortunately, as a non-profit ourselves, we don’t have merchandise to give away to community members. However, we do have merchandise in stock for purchase at the IOAD Shop including some low cost items.
Profits made from any purchases helps us to sustain the campaign and continue to support communities around the world with advocacy and awareness raising efforts to end overdose!
We do have some posters from previous years available in multiple languages on the Past Campaigns web page. However, this year’s campaign materials are only available in English at this stage.
We hope to get some new campaign materials translated into multiple languages again. If you are able to support us by translating campaign materials into multiple languages, we’d love to hear from you. Please contact us on info@overdoseday.com
Note, our website is able to be translated from English into multiple languages by clicking the icon in the bottom right hand corner of the site and selecting the required language.
Yes! You are welcome to use the resources on the IOAD website at your event. We have prepared these downloadable resources to support people around the world in their overdose awareness-raising and education activities.
To see what resources are available, visit the Campaign Resources page.